Last modified 3 years ago Last modified on 2017-04-07 10:03:24

Outreach Advice

For USGS staff out and about on beaches and any other places the public may venture

From a series of emails - feel free to add, edit and comment

Ellyn Montgomery says:

The Science Communicators forum is often a good place for outreach ideas. Link may require TIC access or TIC sign in via Bison Connect:

From Erika Lentz:

"FWIW, something I always found really helpful when doing fieldwork was actually showing someone what I was doing (e.g. showing them the GPS screen I was working from; showing them historical imagery I had printed out I was using to ID ground control point targets). You know the instrument you are working with well and can feel confident in that, and in the "oh that's so cool" and special feeling you give someone when you invite them to take a look with you and walk them through how it works. So much of it is making who we are and what we do approachable, and sometimes just taking someone through your piece of field the effort achieves exactly this....."

From Andrea Toran:
"I am a UGSS Facebook Ambassador (sounds a lot more important than it really is) and would love to generate more "human interest" posts. Folks in the field, on the water, in the water, in MOF making cool stuff. Images of people doing cool stuff are the best Facebook fodder. Just a thought! I post a lot of our pubs and would love to share more of who we are in addition to what we do.

If you are on Facebook and haven't "liked" our page, please do so at your earliest convenience. USGS Coastal and Ocean Sciences.

This post (John Warner's journal article) reached over 6,300 people: "

Ben Gutierrez says:
"Yes, a very important thing we've realized. It takes a lot of practice, not that I am any good at it. There are a few options here-and this list needs further development. For the informal stuff, it does not get directly to dealing with controversial topics, but it does develop experience in how to connect with others. This also relates to Rob Young's recent piece in the NYT that we discussed in our coastal group:

  1. formal training in a variety of flavors:
    • Erika took part in a communications seminar on how to be an expert witness with a URI program that was very enlightening
  • there are others for basic communication with the public and press - not necessarily that we need to go that far but there is the Leopold institute

  1. more informal stuff
    • outreach activities
      • volunteering at USGS booths at GSA/AGU/others....especially the NTA (National Teachers Association), that Bob Ridky used to spearhead. At these venues you get to talk informally with a lot of people. We could make a more formal effort to make sure that people from our center are more in the loop on the calls for volunteers
    • networking sessions/mentoring sessions at professional conferences. I've done a few of these, especially at SACNAS where you spend 3 days doing nothing but explaining who you are what you do and how you got there-great practice for breaking the ice.
    • there is also a lot more we could plug into in eastern MA interms of exhibit/activities at the various universities.


more from etm (4/7/17)And there's a Broader Impacts group (BIG) Broaderimpactsgroup@… that has brainstorming sessions and seems to have cross discipline intent- ie "How do we get science concepts across effectively?" there's a mailing list you can join at